Writer. Creator. Large mammal.

Year: 2011 Page 16 of 23

Rooting Out Corruption at Marvel – Part One of a Bunch

When I took over as Editor in Chief of Marvel on the first working day of January 1978, I didn’t know it, but the place was rife with corruption.  Most of it was small-time, but some of it wasn’t so small. This is the tale of one of the smaller, but still very damaging instances.First, in my early days as Editor in Chief at Marvel, I went to a lot of conventions, trying to promote the books. I was on the road two or three weekends a month. I paid my own expenses—that is, Marvel paid my expenses. I had an expense account. So, con organizers were glad to have me, a professional guest for free.In case you don’t know, in those days, comics companies never sent creators or even staffers to conventions, or on any kind of promotional trips.  It just wasn’t done. Con organizers had to pay all expenses to get professional guests to come, unless the pro lived in the neighborhood.  Then, all they had to do was provide a free table.

Anyway, I did a lot of panels talking about, and talking up Marvel projects. These speeches were usually followed by a Q&A.

Inevitably, someone in the audience would complain that they had subscribed to one or more Marvel titles, but no books ever came. Why? Once, in Chicago, I asked the crowd if anyone had subscribed to any Marvel titles and received no books. A dozen hands went up.

I told them that I would look into it.

Look, Up in the Sky…!

JayJay here. I was going through some old stuff recently and came across this Chicago Comicon program that Jim gave me back in 1984. It inspired him to write the following. Finally my pack-rattiness pays off!

One day, I’m sitting at my EIC desk and my assistant says Mike Gold is on the phone.  Mike, among other things, was one of the organizers of the Chicago Comicon.  This was 1984 and the theme of the Con that year was Superman.

Mike asked me to do the cover art for the program book. Not could I please get John Byrne or some other Marvel star artist to do it.  He wanted me to draw and ink the cover.

10 Best Comics’ Creators’ Quips and Quotes

(…that I can think of at the moment, in no particular order)

1.  Bill Gaines’ opening remark to me, each and every time I saw him:  “My ambition in life is to weigh less than my refrigerator.”

2.  Editor Carl Potts to me:  “The problem with you is that you’re stubborn.”
Me:  “Well, that’s the Potts calling the kettle black.”

3.  Editor Larry Hama to me:  “All the really creative people are crazy.”
Me:  “I’m not crazy.”
Larry:  “Exactly.”

4.  Gil Kane to Louise Simonson:  “Yes, my boy.”

5.  Jack Abel to anyone who displeased him while in polite company:  “Ingest excrement and expire.”

A Few Video Anecdotes

JayJay here. Jim, co-writer J.C. Vaughn and Billy Tucci (in his own car) went on a signing tour of three comic book stores for the Free Comic Book Day event. Our friend John organized the tour and got a limo to drive us. A few friends came along to video and hang out. Here are a few of Jim’s anecdotes.


Prophet of Doom

In 1992, not too long after the “Death of Superman,” I wrote the following piece for Diamond’s 1992 year-in-review issue of Dialogue:

Dialogue Year In Review Questions

What is the biggest challenge facing the comics industry today?

The recent collapse of the sports trading card market presages the biggest threat now facing the comics industry.

Collectibility is an advantage intrinsic to the comics medium.  However, during recent years, so much emphasis has been placed upon the collectible aspect of comics that the entertainment aspect has been neglected.  This trend has been fostered, promoted and exploited by publishers, distributors, retailers, fans and creators.  Lately, a great many tricks that can only be pulled once a decade or so have been used to add collectibility to comics, including new number one issues, various cover gimmicks and even the “death” of Superman!  That’s how enamored we’ve become with the short-term benefits of collectibility.

Comics are an entertainment medium first and collectible merchandise second.  We as an industry, must resist the urge to turn comics into a fad.

The Origin of the Phoenix Saga

Here’s what happened:

Chris, X-Men editor Jim Salicrup and I went to lunch at the Ultimate Lotus, a Chinese restaurant that happened to be in the same building as Marvel (575 Madison Avenue) to discuss a new story arc for the X-Men. Freewheeling, I pointed out that while Marvel had many heroes who started out as villains–the Black Widow, Hawkeye, several others–we’d never had a hero who went bad. I suggested that Chris evolve Phoenix into a villain, permanently and irrevocably, the new “Doctor Doom” for the X-Men.  Salicrup and Chris liked the idea and Chris began work on what eventually became the “Dark Phoenix” saga.

In those days, I had so much to deal with besides the comics–the change in the copyright law, schedule problems, two or three lawsuits against Marvel, domestic licensing, international licensing, fighting with the board of directors re: royalties and incentives, trying to teach the writers to write, the pencilers to tell stories, the inkers to ink, the colorists to color (the letterers were basically okay) that I often didn’t read the comics until they were in the “make-ready” stage. Make-readies were, essentially, printer’s proofs.

Super Lad

After I turned in the first draft of my looong outline for my Legion of Super-Heroes mega-arc a few years back, I was called to a meeting with the editor and Dan DiDio.  They asked for a rewrite—not because they didn’t like the story, but because they wanted me to add a part that would introduce a new Super character, a Superboy of sorts.And here’s one reason why:  the Siegel and Shuster estates were suing over the original Superboy, and were likely to prevail.  A new Super young man, cleanly owned by DC, was needed.  The clone-cousin and Prime hadn’t really worked out.Also, a Super in the LSH would certainly drive sales.

So, I started working on it.  If you read the extra looooong revised series outline, you saw how the character would be introduced.

But, I thought this might be of interest.  It’s a document I wrote early on in the process:

Here are some thoughts regarding Super Lad:

First of all, remember that I’m wicked old….

Just for good measure….

Memorial Day put me in a “Tributes” mood.  Here’s another one I came across today, written in 2007, my thoughts on why Jack Kirby was “King.”

Jack Kirby was crowned King by Stan Lee when Stan gave Jack the Marvel nickname “King.”  Did Jack deserve the coronation?  Certainly.  His creative record is not only unmatched in the comics field, but possibly, idea for idea, unmatched by anyone in any field.  Ever.  At his peak, in the early to mid 1960’s, Jack was the absolute master of comics storytelling, and had evolved a powerful, wonderful, exciting, magical style that blended just enough solid drawing with just enough abstraction and just enough exaggeration.  He changed everything.  He influenced countless creators.  He awed and entertained millions of readers.  His work moved people.  King, indeed.

Legion Overview Question and an Answer

“T” commented on Legion of Super Heroes Overview, Part 3:

“Wow, Jim, I’m sorry to hear about all the trouble you had while on Legion of Super-Heroes. I get the feeling Mark Waid probably went through something similar when he returned to The Flash. His LoSH run doesn’t read like it went through too much editorial interference, but I bet it was a little disconcerting when Justice League of America brought back the original incarnation of the team, instead of using Mark and Barry Kitson created.

Anyway, great overview. You had a lot of good ideas and it’s a shame not all of them made it into print. I’ll be honest, though, I’m a little confused by the rationale for Invisible Kid becoming Stealth? How did his attraction to Gazelle convince IK that he was a woman stuck in a man’s body? Maybe I missed something…

Tributes

JayJay here. Jim has written many wonderful and moving introductions and tributes to the people he has known over the years. Here are some more.

Dave Cockrum

When I first moved to New York City in 1976, as it happened, Dave had a room to rent and I needed a place to live.  We didn’t know each other at all, but it worked out fine for the eight months or so I stayed there.  Dave was good-natured, easygoing and easy to get along with—also, totally honest and honorable.  The place was great.  I tended to avoid the room where he kept the snakes and lizards.  They stunk.  Or, I guess, some of what they ate stunk.  Anyway….

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